
Foraged For You
Smith Madden partnered with Foraged For You to elevate the launch of Ocean’s Magnesium, a premium supplement designed to provide a rich source of bioavailable magnesium and calcium from pure marine minerals. With a commitment to sustainability and purity, the project involved creating a comprehensive brand strategy and design that reflected Foraged For You’s focus on natural, high-quality wellness products.
Smith Madden crafted a visually compelling brand identity, incorporating clean, modern design elements to evoke a sense of nature and purity. The packaging was thoughtfully designed to ensure both practicality and elegance, with clear communication of the product’s benefits, ingredients, and sourcing methods.
For the digital launch, Smith Madden implemented a targeted PPC Meta Ads campaign, reaching Foraged For You’s ideal customer base with custom-designed ads. The campaign focused on educating consumers about the product’s natural benefits while showcasing its sustainable and toxin-free qualities, while driving incredible sales for the brand.
Copywriting played a key role in conveying the product’s unique value proposition, highlighting the blend of sea minerals, sea lettuce, and calcareous marine algae sourced from the Atlantic Ocean.
Smith Madden have been working with Foraged for you for three years with an ongoing retainer that ensures continued visual communications support and strategic guidance, keeping the brand aligned with its mission and ensuring consistent growth in its digital presence.
Sheridan & Sean Austin, founders of Foraged For You, expressed their appreciation:
"Smith Madden sets the gold standard in graphic design and social media presence, blending traditional aesthetics with cutting-edge digital artistry. Their work is not just visually stunning but impactful, resonating across audiences and pushing creative boundaries. On social media, they engage with a strategic mix of informative and visually compelling content, creating a vibrant community of followers and transforming every post into a showcase of innovation."
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About Foraged For You
Foraged For You offers a range of meticulously crafted, organic, and real food supplements designed to support the body's natural functions. Their products focus on clean ingredients that are pure, certified organic, and often fermented, ensuring they retain their nutrients in their most natural form. The brand's offerings are family-friendly, featuring supplements like the Mothers Blend and Children's Blend, and come in sustainable glass packaging. They emphasise chemical-free products and cater to customers looking for wholesome, nutrient-dense supplements to support overall health and well-being
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Client location: Maroochydore Sunshine Coast, Queensland